Spring 2014
Brand, packaging, UX, visual
Mint Digital
As lead design on the project my responsibilities covered everything from the brand, packaging, to the UX and visual design of the website.
Branding and packaging was completed over a focused four day period in which I paired with the product founder.. The digital side of the product followed over the next couple of months as I worked closely with one frontend and one backend developer, under the direction of the founder, to build an experience which worked beautifully in tandem with the product packaging.